Centergy at SelectUSA

Paving the Way for Central Wisconsin’s Economic Growth

Centergy’s participation in the SelectUSA event in Washington, D.C., is crucial for the economic development of Central Wisconsin.

SelectUSA is a distinguished federal government program under the U.S. Department of Commerce, devoted to promoting and facilitating business investment in the United States. Since its inception, SelectUSA has facilitated over $200 billion in investments, creating and/or retaining more than 200,000 U.S. jobs. This program collaborates with the U.S. and Foreign Commercial Service and various government entities to boost job-creating business investments and emphasize the critical role of economic development in the U.S. economy.

1. Expanding Global Networks

SelectUSA offers an exceptional platform for meeting global business leaders, entrepreneurs, companies, and founders.  Centergy connected with over 30 potential partners at the event, resulting in two solid leads and four valuable referrals. These connections are vital for forming strategic alliances and discovering new business prospects. Additionally, representatives from economic development organizations had the opportunity to network with peers, discussing successful programs and initiatives that attract foreign direct investments.

2. Gaining Valuable Insights

The event featured insightful sessions led by industry experts, including Wisconsin Deputy Secretary of the Wisconsin Economic Development Corporation (WEDC), Sam Rikkers. These sessions provided deep dives into investment trends, policy changes, and emerging growth sectors. A panel of global women manufacturing leaders discussed the opportunities and challenges of doing business in the United States. This conversation offered valuable insights into the U.S. manufacturing sector and highlighted how the public and private sectors empower women. These insights are crucial for site selectors and foreign companies in making informed investment decisions.

3. Showcasing the USA as a Prime Business Destination

The SelectUSA summit reinforced why the United States remains a top destination for business investment. With an annual GDP of $20 trillion and a population of over 325 million, the U.S. is the world’s most attractive consumer market. It offers unmatched diversity, a thriving culture of innovation, and the most productive workforce. Central Wisconsin, with its strategic location and robust infrastructure, stands out as an ideal spot for companies of all sizes looking to tap into this lucrative market.

4. Inspiring Success Stories

Listening to stories from startups to Fortune 500 companies, all driven by passion and innovation, was truly inspiring. These success stories highlight the potential for growth and prosperity in the U.S. market. Centergy is dedicated to helping foreign companies and site selectors replicate these successes in Central Wisconsin.

5. Addressing Labor Market Challenges

SelectUSA provided a platform for economic development professionals to address labor market challenges collaboratively. Attendees explored regional talent development approaches, state partnerships for talent development, recruitment, and retention. Proven methods to train, attract, and retain skills-based talent were shared, offering valuable strategies for bringing skilled workers into Central Wisconsin.

Team Wisconsin Approach

One of the standout elements of the event was the Team Wisconsin approach. This strategy ensures that each company interested in siting in Wisconsin can immediately meet with representatives from the region most appropriate for their industry. This collaborative effort maximizes the efficiency and effectiveness of business engagements, providing tailored support and resources to potential investors.

Post-Event Engagement

Since the conclusion of the event, Centergy has been busy with a flurry of inquiries on agriculture, technology, and energy for the region. Site selectors are more aware of the benefits of siting in Central Wisconsin. Specifically, a preclinical-stage biotech company is looking at the region, highlighting the immediate impact of our participation at SelectUSA.

Centergy’s Role in Representing Wisconsin

Representing Central Wisconsin alongside the Wisconsin Economic Development Corporation (WEDC), New North, Inc., Prosperity Southwest, Madison Region Economic Partnership, and other key organizations was an honor. Our presence at SelectUSA underscores our commitment to attracting and facilitating business investments in Central Wisconsin. We proudly represented Wisconsin, showcasing the state’s vibrant economic landscape and the unique opportunities it offers to foreign investors and site selectors.


We extend our deepest gratitude to the Wisconsin Economic Development Corporation (WEDC) for the invitation to this event. Your support and collaboration have been instrumental in our efforts to drive economic growth in Central Wisconsin. We look forward to attending SelectUSA again in 2025, ready to build on the connections and insights gained this year.

Stay tuned for exciting developments as we leverage the connections and insights from SelectUSA to foster economic growth in Central Wisconsin. The opportunities we’re creating will drive success for businesses and our community alike.