News

Centergy’s Advocacy Delivers Results!


A Big Win for Central Wisconsin: Centergy’s Advocacy Delivers Results

It’s a great week for Central Wisconsin! Centergy is excited to share some incredible news
that highlights the power of regional advocacy and collaboration.

Advocacy is one of Centergy’s core pillars, and each year we bring together businesses,
communities, and leaders during Central Wisconsin Days to meet with legislators and
discuss issues that matter most to our region. Over the past three years, Centergy has
supported more than 50 pieces of legislation, and we’re proud to say that 18 have been
signed into law. This week, two major bills joined that list and they will have a lasting
impact on our communities.

Modernizing the Rothschild Dam
For more than a century, the Rothschild Dam has been a cornerstone of our region,
supporting recreation, property values, and economic stability. Centergy and community
stakeholders worked tirelessly to advocate for a one-time state investment to modernize
the dam and protect the long-term stability of Lake Wausau and surrounding communities.
On December 9, 2025, the Governor signed SB 421 legislation allocating $42 million in
state funding toward the $84 million Rothschild Dam Modernization Project. A
groundbreaking ceremony was held earlier this year on August 19, and now, with this
funding secured, the project is officially moving forward.

We want to thank our partners who made this possible: The Lyons Group, The Wisconsin
Paper Council, and Domtar. This investment ensures that Lake Wausau remains a vibrant
resource for generations to come.

The bill details can be found here: Senate Bill 421

Expanding Workforce Housing and Childcare Incentives
The second legislative success is AB 280, a bill designed to address two critical workforce
challenges: housing and childcare. Originally introduced as part of Centergy’s 2024 Issue
Paper, this legislation expands tax credit incentives under the Business Development Tax
Credit (BTC) Program.

AB 280 allows businesses to contribute to third-party organizations for workforce housing
and childcare, creating flexible, community-oriented investments that benefit entire
regions—not just BTC-eligible companies. This innovative approach will help employers
and communities work together to solve pressing workforce issues.
On December 9, 2025, the Governor signed AB 280 into law. 

We extend our gratitude to the Wisconsin Economic Development Association for partnering with us to make this happen.

Bill details: Assembly Bill 280

Why These Wins Matter
These legislative victories are more than policy changes, they’re investments in the future
of Central Wisconsin. By modernizing critical infrastructure and addressing workforce
needs, we’re building stronger communities and creating opportunities for businesses and
families alike.

Centergy is proud to lead these efforts, and we remain committed to advocating for
policies that enhance quality of life, economic vitality, and workforce development across
our region.